Romessa — Saspar Mobilya, IMOB Istanbul Furniture Fair 2022
A showroom concept executed exactly as drawn — the built stand matches the approved 3D view, which is the point of the drawing.
- Client
- Romessa — Saspar Mobilya
- Fair
- IMOB Istanbul Furniture Fair 2022
- Year
- 2022
- Location
- Istanbul, Turkey
- Sector
- Furniture
- Stand area
- 100 m²
Every stand contractor shows a 3D visual. Fewer hand over a stand that matches it. The gap usually appears in the last week, when something turns out to be unbuildable at the drawn dimension and gets quietly adjusted on site.
This project is the one we point to on that subject: what was approved is what was installed. The reason is structural rather than heroic — the design team and the workshop are the same company, so a detail that cannot be produced is caught while it is still a line on a drawing. The concept itself is a showroom layout, with the range presented in settings and the circulation planned to move visitors through rather than past.
What we did
- Built stand matches the approved 3D view, dimension for dimension
- Design and production in one company, so details are caught early
- Showroom layout with the range presented in settings
- Circulation planned to move visitors through the plot
